Weitz & Associates Inc.

Position: Associate Brand Manager "FAMILIARITY WITH STAR TREK IS A MUST".

  • Compensation: $55 - $65K + BONUS
  • Location: Various Locations
  • Relocation: "NO" Local Candidates
  • Immediate Supervisor: Brand Manager

    I. Basic Function:
  • Manage marketing of a brand from conception to sell through including full Profit & Loss responsibility for assigned products.

    II. Position Responsibilities:
  • You will assist in developing brand/product strategies and executing product marketing programs to achieve or exceed overall corporate financial goals.5%
  • Develop brand's long-term strategy (including positioning, unique selling points, target audience, etc.). >
  • Develop marketing plans for each product in portfolio that are in line with long-term brand objectives and strategies.
  • Develop strategies for and lead execution of all consumer communications including: consumer promotions, packaging, websites, advertising, etc.
  • Manage all aspects of product/brand P&L's and brand budgets to maximize profitably and stay on-target against annual operating plan.
  • Provide analysis and in-depth understanding of category including: sell through analysis, profitability analysis, trade marketing efficiency analysis, competitive product positioning and performance evaluations, etc.
  • Forecast shipments and work with operations on logistical issues.
  • Develop product portfolio for brand: Work with cross-functional teams to evaluate and recommend new products. Set strategies for long-term product needs and work with production to develop appropriate products.
  • Lead the trade marketing team in the development of trade marketing programs, retail merchandising and sales materials communication.
  • Assist in the development of product and consumer research.
  • Manage & Coordinate International Mktg.
  • Manage licensor relationships.
  • III. Position Qualifications.
  • Candidates must have 3-4 years of solid product marketing and brand management experience AT A PACKAGED GOODS OR GAMES COMPANY.
  • MBA from quality school is highly preferred.
  • A "STRONG PASSION" for Interactive Entertainment (Particularly PC Games) is required.
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    Position: Merchandising Manager

  • Compensation: $55K - $57K + Car Allowance + Full Benefits
  • Location: Various Locations
  • Relocation: "NO" Local Candidates Only


  • 1. Improve Route Level/Store Level Execution. 2. Use MPM to schedule Merchandising work. 3. Communicate objectives to the team. 4. Manage to superior trade execution by providing effective merchandising. 5. Conduct Trade Audits and ensure PREMIER standards are met. 6. Track merchandising and temporary labor costs and achieve plan. 7. Track S&D breakage and out-of-date cost per unit. 8. Identify and resolve issues preventing achievement. 9. Leverage territory process (MPM,PREMIER) to operations and conduct route rides. 10. Communicate results to the team. 11. Utilize Fast Start and Merchandising for training. 12. Merchandise to PREMIER standards. 13. 100% execution of Merchandiser routes as scheduled. 14. Achieve Merchandiser CPU and cases per hour. 15. Assist in Merchandiser recruitment and conduct coaching, training, and employee counseling as needed. 16. Reduce Safety accidents and severity and train staff SAFELY.


  • Must have 2-3 years field sales experience (preferably in food/grocery/beverage area)
  • Must have a minimum of 2 years supervisory experience
  • Valid California Driver's license
  • No more than 1 moving violation (i.e. reckless driving, speeding in excess of 15 miles above the posted speed limit within the past year)
  • No serious motor vehicle violations such as DWI, in the past year
  • No more than 2 moving violations or serious motor vehicle violations within the past 3 years
  • Must be able to perform physical lifting of 40-50lbs or greater on an occasional basis
  • Ability to work weekend schedule required

  • Bachelor's degree is desired.
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    Position: Shopper Insight Manager

  • Compensation: $110K Plus Bonus, & FULL BENEFITS
  • Location: Englewood Cliffs, NJ
  • Relocation: Yes

    Position Summary:


  • The Shopper Insight Manager will serve as an organizational expert on general shopper insight and on shopper insight at key customers specified by line management. As such, this position will play critical leadership role in the acquisition, analysis, interpretation, development and dissemination of both consumer and shopper insight. In this role, the individual will seek to leverage such insight and consumer/market trend information (from internal and external sources) to influence our relationship with key customers, at both the strategic and tactical level. Through an in-depth knowledge of the key customers' shoppers, this individual will be expected to contribute insights that will guide the development of long-term marketing and product development plans. This position will interface with Sales (Field Sales and Customer Strategy & Planning), Consumer & Market Insight, Integrated Marketing Capabilities and Brand Marketing to ensure that the insights gained from research studies and the customer interface are communicated and translated into actionable brand and business building opportunities for the company

    Position Responsibilities (Expected Work) :

  • Identify consumer knowledge gaps, design and execute qualitative and quantitative research studies that reveal consumer insights specific to the shoppers of accounts designated my line management. Leverage scanner/panel data and retailer shopper card data, if appropriate.
  • Align and contribute to the building of CMI best practices in shopper/channel understanding.
  • Contribute insights to support overall company channel strategy and execution plan.
  • Provide relevant shopper and market insight to impact strategies and tactics for both Leading Brand specific activities as well as scale, CRM, Ethnic and Co-Marketing efforts.
  • Conduct research to provide insight and recommendations into store placement, shelving, POS issues.
  • Drive customer and category management strategies by integrating consumer and market understanding into the customer/category management process.
  • Perform research to provide holistic shopper understanding, including shopper attitude and usage, need state/occasion based segmentation and retail brand equity. Additional research should include pricing sensitivity, cross category linkage, category triggers, and activation effectiveness.
  • Interface with xxx counterparts on joint research, shared learnings and best practices Identify, utilize and manage external vendors as appropriate.
  • Identify and track trends in cross-channel purchasing behavior Partner with xxx Brand Development at the early concept stage to provide shopper perspective while projects are developed. Also provide retailer view of specific shopper issues and hot spots to guide innovation strategy development.
  • Challenges

  • To proactively identify business and research issues to be addressed.
  • To translate insights and understanding into actionable plans that will grow the business with these key customers
  • To strategically influence the retailer and xxxx sales, marketing and innovation plans.
  • To gain the trust and cooperation of the retailer to drive understanding and insight to a higher level.
  • To be up to date with Brand Development plans so that they can be steered appropriately and used effectively with the retail trade.
  • To proactively identify new vendors and tactics for keeping xxxx a thought leader in Shopper Insight.
  • Scope

  • Shopper Insight is a key to future growth opportunities. This position will be charged with continuing and building growth through actionable plans. This position will be located in Englewood Cliffs, New Jersey and will report directly into the CMI department. To provide functional/technical guidance and developmental support, the position will indirectly report to the CMI, Shopper & Channel Insights Manager.


  • BA/BS degree in Marketing/Social Science or Business Administration Advanced Degree preferred.
  • Experience

  • 7+ years of increasing responsibility of marketing research experience with relevant experience in both custom and syndicated research.
  • Demonstrated success at project management. Demonstrated ability to be an effective contributor in a cross-functional team environment.
  • Ability to integrate and assimilate consumer information with other data to provide a brand business perspective and brand/category recommendations.
  • Strong analytical and presentation skills. CPG experience required. Sales interaction preferred
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    Position: BU Internal Auditor

  • Compensation: $60K TO $80K Plus Bonus, Sign-On-Bonus & FULL BENEFITS
  • Location: Various Locations
  • Relocation: Yes


  • To perform BU/MU operational audits ensuring appropriate level of controls are in place. Identify control opportunities within field operations and communicate issues and potential solutions to the relevant parties. Determine casual factors associated with control and recommend solutions.


  • Perform Operational Audits following a prescribed Audit Program.
  • Communicate Audit Issues with local management in a professional and direct manner.
  • Document all observations during audits.
  • Work with other BU Auditors in balancing National Audit coverage.
  • Recommend improvements to Audit program to improve overall control environment.
  • Facilitate Best practice sharing across BU/MU boundaries to improve control environment
  • Participate in Acquisition Integration pre and post closing, recommending changes to align control environment with other PBG entities
  • Influence Local Management to improve control environment to meet PBG standards
  • Write Audit reports and assign an Audit Rating that clearly outlines the control environment
  • Follow-up with local management on all Audit issues to ensure satisfactory resolution

  • 3+ years public accounting with in-charge experience.
  • 4 year accounting degree
  • MBA or CPA preferred
  • Excellent organization, process and communication skills with detail orientation.
  • Strong team player, high integrity, excellent detail and follow up skills.

  • Customer Driven
  • Analytical Thinking
  • Business Competence
  • Organizational Impact
  • People/Organizational Savvy
  • Process Improvement
  • Drive for Results
  • PLEASE NOTE: There Extensive Up TO(80%) Travel With This Position
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    Position: Marketing Director

  • Compensation: $100K - $130K BOE + Bonus + Stock + Car + Sign-On-Bonus
  • Location: Locations Across The US.
  • Relocation: Yes, Full Relocation Package

  • Overview of the Role:
  • You Must Have a CLASSICAL MARKETING Background. Meaning lots of Brand Marketing. NOT Trade Marketing! You must be able to & willing to do a customer marketing role with some Brand Management sprinkled in. It is not necessarily a classical role but they need to have the classical background. As the Marketing Director will build brand volume and presence by driving incremental promotional activity with our strategic customers. You will strengthen customer partnerships and develop new ones by tailoring marketing activity to their key business objectives. You will coordinate and collaborate with all affected system and process owners.
  • Additional Responsibilities Include:

  • Create account specific solutions for major customers in all channels that fulfill customer and brand needs.
  • Develop annual strategic plan and companion marketing plan customers.
  • Analyze programs and develop best practice recommendations.
  • Position Requirements:

  • Bachelor's degree.
  • MBA preferred
  • Minimum 5 to 8 years experience in consumer products. This experience can be brand management, customer marketing or promotions experience.
  • Previous sales experience a plus, not required. Promotions agency experience is also appropriate. If coming from promotions agency, professional should be at least an Account Supervisor.
  • Strong conceptual abilities.
  • Strong Relationship building skills
  • Strong service maturity with strategic perspective.
  • Strong relationship building skills.
  • Strong Leader & Committed team player.
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    Position: Marketing Director Consultant/Associate

  • Compensation: $80K - + 15% Bonus guaranteed. Second year will be given equity/10% of net revenue. Medical, Dental and Vision 100% paid for employee. Will relocate. Travel up to 35%
  • Location: Various Locations
  • Relocation: No

  • The Company:
  • Company is a marketing resource/research group. This is 2 person office with one support person and a virtual team that consult by project. Clients are major players across all industries (majority are in apparel/textiles, publishing and packaged goods). This opportunity is right for someone that has the "traditional" packaged goods marketing exp but wants an entrepreneurial environment now. The title is Director. Looking for an excellent moderator in focus groups, excels at qualitative analysis. Brand positioning, advertising plans, Brand Development, and Market research….projects cover all.
  • Overview of the Role:

  • The core requirements of the position is to creatively think through appropriate marketing issues with a diversified clientele that stretches across consumer products, service industries, and business-to-business companies. An important part of the job is to design, conduct, analyze and present the results of qualitative research (focus groups) and write detailed proposals that encompass both the marketing problem and the proposed plan of action to determine the best courses of action. The environment is fast paced with focus on customer service and expedient project turnaround.
  • Position Requirements:

  • Bachelor's degree with at least 5 years experience is required.
  • MBA preferred
  • The right candidate will have a strong knowledge of brand marketing and market dynamics; have the ability to think creatively and analytically; have quantitative and qualitative marketing research skills; and excellent verbal and written communication skills.
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    Position: Product Development Manager

  • Compensation: $80K + Bonus for Manager Level / $100 + Bonus for Sr. Manager Level
  • Location: Century City, CA
  • Relocation: Yes, Full Relocation Package
  • This position will report directly to the Vice President of Marketing & Nutrition

  • Overview of the Company:
  • The company is an international distributor of weight management, nutrition, and personal care products. They have a career opportunity for a Product Development Manager in the Global Marketing department in Century City. Only candidates with extensive development experience in Food supplements and Nutrition supplements need to apply.
  • Responsibilities Include:

  • Candidate will be responsible for the implementation and management of new product development processes.
  • Candidate will manage the development of new nutritional products across several nutrition segments including functional foods; weight management, nutritional supplements, and sports nutrition.
  • Will conduct competitive market research, interface with product managers to develop concepts, and work with R&D to convert concepts into products.
  • Position will also evaluate market viability, operational feasibility, and sales potential.
  • Position Requirements:

  • Bachelor's degree in marketing or related technical field.
  • 5 + years of product development experience in the Nutrition industry.
  • Must have strong leadership, analytical, interpersonal and project management skills.
  • Must be able to function as a team member, adapt as the external environment and organization evolves, organize workload for effective implementation.
  • Must be customer and results oriented.
  • PC proficiency in Word Excel and PowerPoint.
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    Position: Associate Director - Best Practices Developed Markets

  • Compensation: $120K + Bonus + Stock + Full Benefits
  • Location: Various Locations
  • Relocation: Yes, Full Relocation Package

  • Overview of the Company:
  • The company is a Fortune 50 consumer products company.
  • Responsibilities Include:

  • Work as a team with subsidiary TB Category Managers and Marketing Directors. Provide on going support to the Developed Markets Divisions in the execution of the commercial strategy and activity grids.
  • Review, evaluate and recommend modifications as appropriate in the areas of portfolio and sku management, pricing, consumer and trade promotions and media spending. Gain Divisional and subsidiary alignment.
  • Track performance of the top 8 markets. Analyze business results, competitive activities, identify issues and recommend action plans to grow the base business. Have on-going dialogue with Category Managers to ensure needs are addressed. Visit top 4 markets at least once a year.
  • Prepare Soft spots Report 2 times a year (May/September) to identify critical issues in the achievement of sales and share of subsidiaries in the Developed Markets. Recommend forward action.
  • Prepare Advertising/Media Report to determine level of support in Developed Markets and recommend action points.
  • Track performance of Companies new products. Formulate the most appropriate corrective actions when necessary.
  • Monitor competitive activities in the markets and ensure on going communication to the subs. Formulate responses as needed. Issue annual recap of market trends and activities.
  • Collect and evaluate best practices in merchandizing and promotion. Coordinate with HGM Associate Director to include HGM best practices. Issue annually.
  • Represent the needs of the Developed Markets in the internal GTD meetings. Maintain Divisional Marketing teams informed on critical developments.
  • Be an active participant in the development and refinement of the category strategy. Ensure that special needs and requirements for the Developed Markets are included in the discussion process.
  • Lead GTD efforts in packaging excellence (graphics, package, and blisters). Work with internal and external resources to ensure best results.
  • Coordinate action plans for new product launches in the Developed Markets with the New Product team. Communicate timing and requirements. Work with the lead country in the development of introductory plans and ensure best practices are followed.
  • Participate in margin improvement & business simplification teams.
  • Position Requirements:

  • Bachelor's degree required, MBA strongly desired.
  • 8 to 10 years of experience in HBC with previous Oral Care experience within the last 2 years.
  • Must have strong leadership, analytical, interpersonal and project management skills.
  • Must be able to function as a team member, adapt as the external environment and organization evolves, organize workload for effective implementation.
  • Must be customer and results oriented.
  • PC proficiency in Word Excel and PowerPoint.
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    The Principals

    Research Team Leader

    Toya Smith

    Diversity Research Team Leader

    Patricia Yaritz

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